What is Digital Marketing ?
You may call it as the futuristic form of Marketing. Digital Marketing enables us to market,advertise our business,startups,shops,enterprise and many more over a digital channel or digital platform like Facebook,Youtube,Twitter,Instagram and many more.
It makes your businesses popular over GOOGLE,Bing,Yahoo search engines.
It provides you a huge traffic towards your businesses in the form of digital customers and potential customers.
It helps the business to grow rapidly over internet and simultaneously with the evolving world.
In order to increase your sales,you must join Digital Marketing. It involves many processes-
- Search Engine Optimization
- Search Engine Modification
- Making a responsive Website
- Blog Marketing
- E-mail Marketing
- Social Media Marketing
- Promotion through Ads
- Pay-Per-Click Advertising
- Content Marketing
- Affiliate Marketing
- Viral Marketing
- Mobile Phone Advertising
A short brief about these processes in simple words -
- Search Engine Optimization(SEO) - Search Engine Optimization(SEO) refers to the process of increasing your online visibility in organic(not paid) search engine results. SERPs(search engine results pages) appear to users after they search for a given combination of keywords using a search engine(Google,BingYahoo). Each user gets an individualized page results based on keywords, the person’s location at the time of searching, and its internet browsing history. We increase the ranking of your website using the google's algorithm.
- Search Engine Modification - Search engine marketing(SEM) is a type of Internet or online marketing that involves the promotion of your business websites by increasing their visibility in search engine results pages (SERPs) through paid ads.
- Responsive Website - We provide you a very responsive website related to your business. It will contain attractive layouts,contents,blogs,description about your products etc. It will bring you a huge traffic.
- Blog Marketing - Blog marketing is a process that advertises a website, business, brand or service via the medium of blogs.
- E-mail Marketing -Email marketing is the process or act of sending a commercial mail, specially to a group of people who have email ids.Meaning, every email sent to a potential/current customer or client could be considered as email marketing. Email marketing allows you to modernize your email users on a regular basis about your business/ product or company. This develop a bond unlike any of the other types of digital marketing. Your emails provide value to the consumer. As a result, you develop brand loyalty and brand trust.
- Social Media Marketing -Social media marketing(SMM) is a type of Internet or online marketing that uses social networking websites like Facebook,Youtube,Instagram,Twitter as a marketing tool/weapon. The aim of SMM is to produce content that social media users will share with their friends,family and all over the social network to help a company increase brand exposure and broaden customer reach.
- Promotion Through Ads - We can also promote your business or website with the help of google ads, it is way better than wasting your money on newspaper ads.
- Content Marketing - Content marketing is a process of delivering a quality,attractive piece of content to your visitors or users to increase sales and leads. This content can be shared anywhere over the internet, it can be on your website,your youtube channel,your blog,your facebook page etc.
There are many more...for more Information Contact us.
Know more About us.